POUZN Launches Publication Highlighting Best Practices for Household Water Treatment
The health consequences of inadequate clean water supply, sanitation, and hygiene include an estimated 4 billion cases of diarrhea and 1.8 million deaths each year, mostly among young children in developing countries.
Household-level point-of-use water treatment reduces diarrheal disease in vulnerable populations and should become an essential intervention within child survival, HIV/AIDS, and water supply programs. Population Services International (PSI) was involved with the Centers for Disease Control (CDC) as they designed and tested the first household safe water programs and has since implemented social marketing and behavior change programs to introduce household water treatment products in 20 countries. USAID and the POUZN Project, implemented by Abt Associates and PSI, is pleased to announce the publication of a paper -- Best Practices in Social Marketing Safe Water Solution for Household Water Treatment -- that highlights best practices and lessons learned from PSI programs.
